Increase presence on social media platforms. :: PIP System (SUNY Orange)

Increase presence on social media platforms. Print All

Initiative Title	Increase presence on social media platforms.
Submitted in Previous Year(s)	No
Critical Information, Notes, Justification, Rationale	Making students aware of our services and engaging them with the office is an ongoing pursuit. Students are frequently on social media and we are looking to create a Facebook page as well as a Twitter account where we can then promote our services and activities, as well as jobs and internships. Updating and maintaining the sites will be a task assigned to our auxiliary worker.
Consequences of this initiative not being funded
Department Goals	Increase and enhance marketing and outreach efforts.
Programs
Locations
Estimated Completion Date
Will this initiative span multiple budget years?	No
Importance	High
Funding Source
Created	12/02/2016 1:44 pm
Updated	12/02/2016 2:18 pm

Institutional Goals

Goal	How will the initiative support this institutional goal?
STRATEGIC PLAN 2015-2020 PRIORITY II: Student Support and Success: We will support our students in achieving their educational and career goals. c: Increase student retention, completion, transfer, and employment readiness.

Action Steps

Action Step	Responsible Party	Order
Set up Facebook and Twitter accounts.	Assistant Director	1

Expected Outcomes

Outcome	Order
Increased traffic flow to the Office of Career & Internship Services.	1

Assessment Methods

Method	Description	Other Method	Responsible Party
Institutional Data	Review both program and student data that is collected at the institutional level. Data can include program enrollment, retention, transfer, student GPA, etc.		Assistant Director

Resources

INITIAL YEAR COST:	$0.00
RECURRING COST:	$0.00

Equipment

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Facility

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Supply

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Staffing

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Training

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Marketing

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Other

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Prioritization

This initiative is not ready for prioritization.

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Assessment

Date	Department Name	Status	Cost to Date	Funding Source
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