Create and implement communication and outreach plan to local business & community organizations



Initiative TitleCreate and implement communication and outreach plan to local business & community organizations
Submitted in Previous Year(s)No
Critical Information, Notes, Justification, Rationale

With the addition of our Title V grant along with an increase of hispanic students, the admissions office would like enhance our communication and outreach to our local community. Recently, our admissions team hired an Admissions Recruiter is focal point will be to outreach and communicate with local businesses. 

Consequences of this initiative not being funded

Will not have the opportunity to enroll more students.

Department GoalsIncrease outreach to local community & business organizations
Programs
Locations
Estimated Completion Date
Will this initiative span multiple budget years?No
ImportanceHigh
Funding SourceRequest for Prioritization
Created12/03/2021 2:14 pm
Updated02/07/2022 4:41 pm

Institutional Goals

Goal How will the initiative support this institutional goal?
Our admissions recruiter is bi-lingual and will be able to meet and present SUNY Orange to Spanish speaking families.
Our Admissions Recruiter will be meeting with our ESL & HSE students to help promote enrollment and degree completion at SUNY Orange.
If we are able to enroll more students, we would be able to provide additional resources to this student population including resources from title V

Action Steps

Action Step Responsible Party Order
Strategically create a community based admissions recruitment plan Admissions Director & Recruiter 1

Expected Outcomes

Outcome Order
Increased enrollment for our Hispanic populations 1

Assessment Methods

Method Description Other Method Responsible Party
Institutional Data Review both program and student data that is collected at the institutional level. Data can include program enrollment, retention, transfer, student GPA, etc. Admissions & IR

Resources

INITIAL YEAR COST: $45,000.00
RECURRING COST: $45,000.00

Equipment

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Facility

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Supply

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Staffing

Need Cost (Initial/Recurring) Supporting Departments
Staff member $45000.00 / 45000.00 (1st year)
  • Admissions and Recruitment
TOTAL: $45,000.00 / $45,000.00

Training

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Marketing

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Other

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Prioritization

This is initiative is ready for prioritization.

Assessment

DateDepartment NameStatusCost to DateFunding Source 
12/01/2022Admissions and RecruitmentIn progress0.00Operating Budget