Increased outreach to students and parents



Initiative TitleIncreased outreach to students and parents
Submitted in Previous Year(s)2017
Critical Information, Notes, Justification, Rationale

Send frequent e-mails to students including a welcome e-mail upon registration, warning e-mail 2 weeks prior to a deadline date.  Send post cards to be mailed to students, but targeting parents, with key information related to tuition and fees, residence requirements, refund policies, and proxy authorization access.  Providing short and easy instructional videos on our website to help answer frequently asked questions. 

Consequences of this initiative not being funded

Parents are not informed of outstanding requirements and deadlines. 

Department GoalsContinue to decrease outstanding accounts receivable.
Programs
LocationsMain Campus, Newburgh Campus
Estimated Completion Date01/04/2018
Will this initiative span multiple budget years?Yes
ImportanceMedium
Funding SourceRequest for Prioritization
Created12/01/2017 2:21 pm
Updated01/09/2018 1:13 pm

Institutional Goals

Goal How will the initiative support this institutional goal?
Providing important information to students and parents through multiple venues.
Providing important information to students and parents through multiple venues.

Action Steps

Action Step Responsible Party Order
Create and distribute publications, flyers, and informational vidoes Bursar, Student Accounts, Marketing 1

Expected Outcomes

Outcome Order
Students and parents have increased awareness of financial responsibilities and easier access to important information 1

Assessment Methods

Method Description Other Method Responsible Party
Institutional Data Review both program and student data that is collected at the institutional level. Data can include program enrollment, retention, transfer, student GPA, etc. Bursar/Student Accounts

Resources

INITIAL YEAR COST: $1,000.00
RECURRING COST: $1,000.00

Equipment

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Facility

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Supply

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Staffing

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Training

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Marketing

Need Cost (Initial/Recurring) Supporting Departments
Post cards $1000.00 / 1000.00 (1st year)
  • Admissions and Recruitment
  • Student Services Central
TOTAL: $1,000.00 / $1,000.00

Other

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Prioritization

Level 5 Level 4 Level 3 Level 2 Level 1 Initiative Title Department



5
3
Increased outreach to students and parents
$1,000.00 / $1,000.00
Bursar

Assessment

DateDepartment NameStatusCost to DateFunding Source 
12/01/2017BursarIn progress1000.00Grant Possibility