Photographic equipment :: PIP System (SUNY Orange)

Photographic equipment Print All

Initiative Title	Photographic equipment
Submitted in Previous Year(s)	No
Critical Information, Notes, Justification, Rationale	Photography is an important part of the Communications Office's work, particularly in support of College publications, the website and social media outreach. We use photography in much of what we do, and we also provide support to departments and organizations, both internal and external, as needed. One of our existing cameras no longer works and another is a much older model that no longer provides crisp images. Needed equipment includes a camera, flash, appropriate auxiliary lenses and filters, and a carry bag.
Consequences of this initiative not being funded	We will be limited in the number of quality photos we can acquire, which likely could impact the quality of images in publications, on the website and across our social media platforms.
Department Goals
Programs
Locations	Main Campus, Newburgh Campus, Other Instructional Site
Estimated Completion Date	09/02/2019
Will this initiative span multiple budget years?	No
Importance	Medium
Funding Source	Request for Prioritization
Created	11/30/2018 3:57 pm
Updated	04/14/2019 7:13 pm

Institutional Goals

Goal	How will the initiative support this institutional goal?
STRATEGIC PLAN 2015-2020 PRIORITY I: Awareness and Access: We will raise the visibility of the College and communicate the value of a SUNY Orange education through enhanced outreach efforts and educational opportunities c: Expand the visibility of the College’s excellent programs and services through strategic marketing efforts.	High-quality photos are an essential component of marketing and communications. This equipment will help us better demonstrate the College's offerings, diversity, student life, academic programs, cultural events and athletic events ... along with student and faculty success stories.

Action Steps

Action Step	Responsible Party	Order
Purchase equipment	Assistant Director of Communications for Publications	1

Expected Outcomes

Outcome	Order
Enhanced photography will improve the quality and design of college publications, website and social media platforms	1

Assessment Methods

Method	Description	Other Method	Responsible Party
Other	Enter other assessment method	Tracking of images used in external publications/media outlets/social media platforms	Office of Communications

Resources

INITIAL YEAR COST:	$1,300.00
RECURRING COST:	$0.00

Equipment

Need	Cost (Initial/Recurring)	Supporting Departments
Photographic equipment	$1300.00	Institutional Advancement, VP Office
TOTAL:	$1,300.00 / $0.00

Facility

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Supply

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Staffing

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Training

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Marketing

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Other

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Prioritization

Level 5 Level 5 Cabinet Middle States	Level 4 Level 4 PBIE Committee	Level 3 Level 3 Academic Affairs and Student Services, Provost, VP Office Administration and Finance, VP Office Board of Trustees Chief Diversity Officer Institutional Advancement, VP Office President, Office of Student Services, VP Office SUNY Orange Foundation Sustainability Workforce Development, Strategy & Innovation, VP Office	Level 2 Level 2 Alumni Relations and Special Events Athletics Business Math Science and Technology, AVP Office Business Office CAPE Career and Internship Services Communications Office Enrollment Mgt and Student Financial Services, AVP Office Facilities Food Tech Grants Health Professions, AVP Office Hudson Valley Educational Consortium Human Resources, AVP Office Information Technology, CIO Office Institutional Planning Assessment and Research Lab School Learning & Student Success, AVP Office Liberal Arts, AVP Office Marketing Newburgh Campus Phi Theta Kappa Security Student Engagement and Completion, AVP Office	Level 1 Level 1 Academic Advising Academic Support Middletown Academic Support Newburgh Academic Technology Accessibility Services Admissions and Recruitment Arts and Communication Behavioral Sciences Biology Bursar Business Capital Projects Center for Student Involvement Center for Teaching and Learning Clinical Laboratory Science Computer Science and Technology Criminal Justice Cultural Affairs Custodial and Grounds Dental Hygiene Deployment & Operations Diagnostic Imaging Education Educational Opportunities Program Educational Partnerships English Enrollment Support Services Environmental Health and Safety ESL CAPE Financial Aid Global Studies Governance Honors Program HVAC Information Services & Network Infrastructure Interdisciplinary Studies Liberty Partnership Program Library Mail and Copy Services Maintenance Mathematics Movement Science Nursing Occupational Therapy Payroll Physical Therapy Records and Registration Science Engineering and Architecture Student Services - Data Management Student Services Central Student Services Newburgh Campus Student Support Initiatives Testing Center TRiO Student Support Services Unused Wellness Center Work Force Development CAPE	Initiative Title	Department
20	20 Notes View	4	2		Photographic equipment $1,300.00 / $0.00	Communications Office

Prioritization Notes

Level 4

Level 4 (PBIE Committee)

This is a necessary and minimal investment to make to improve the quality of photos which will be used to market SUNY Orange and attract potential students and donors. The PBIE Committee supports investing in the equipment requested in this initiative to produce better quality photo to sell SUNY Orange.

Assessment

Date	Department Name	Status	Cost to Date	Funding Source
No results found.