| Initiative Title | Purchase, learn and implement Raiser's Edge Net Community SPARK |
|---|---|
| Submitted in Previous Year(s) | No |
| Critical Information, Notes, Justification, Rationale | We have reached a point in our alumni relations development where we need to outreach more frequently via e-mail and update our Raiser's Edge database to include an e-mail software and online capability for donations, reservations, alumni self updating of address, records and increase e-mail communications capabilities. |
| Consequences of this initiative not being funded | Continue to duplicate efforts of Communications, Resource Development Coordinator and Alumni Relations Coordinator. We will not be able to reach out to our alumni to invite them to attend campus, alumni and foundation events as often or efficiently. Alumni will not be able to self update their records. Loss of resources in staff time and potential donations if this is not funded. |
| Department Goals | Continue to expand and develop our communications with our alumni through appropriate social networks, mail and e-mail coorespondence., Establish a set structure and campaign for alumni annual giving with the AVP and Coordinator of Resource Development., Continue to maintain and update Raisers Edge database with current and past alumni information. |
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| Locations | |
| Estimated Completion Date | |
| Will this initiative span multiple budget years? | Yes |
| Importance | High |
| Funding Source | Capital Budget |
| Created | 04/23/2014 12:54 pm |
| Updated | 04/23/2014 12:55 pm |
| Goal | How will the initiative support this institutional goal? |
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| Action Step | Responsible Party | Order |
|---|---|---|
| Purchase SPARK, work with Raisers Edge to develop interface with our website, implement | 1 |
| Outcome | Order |
|---|---|
| More targeted communications with alumni by area of interest | 1 |
| More effective e-mail lists generated from database for communications | 2 |
| Elimination of duplication of efforts of Coordinator of Resource Development of gift entry | 3 |
| More efficient use of Communications Officer time in publishing e-newsletters | 4 |
| Alumni can go online and self-update their address, telephone, e-mail, graduation year, major and other areas of interest | 5 |
| Increased capability to outreach to alumni, take reservations and donations online | 6 |
| Method | Description | Other Method | Responsible Party |
|---|---|---|---|
| Alumni Survey | Surveying program alumni can provide information about program satisfaction, preparation (transfer or workforce), employment status, skills for success. Surveys can ask alumni to identify what should be changed, altered, maintained, improved, or expanded. | Alumni Relations, Communications Office |
| INITIAL YEAR COST: | $7,000.00 |
|---|---|
| RECURRING COST: | $7,000.00 |
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| Computer Software | $7000.00 / 7000.00 (1st year) |
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| TOTAL: | $7,000.00 / $7,000.00 | ||
This initiative is not ready for prioritization.
| Date | Department Name | Status | Cost to Date | Funding Source | |
|---|---|---|---|---|---|
| No results found. | |||||