| Initiative Title | Social Media Subscriptions |
|---|---|
| Submitted in Previous Year(s) | No |
| Critical Information, Notes, Justification, Rationale | These subscriptions are necessary to continue the College's social media program. They allow access to online stock photography, social media posting/scheduling, pdf document conversion to online friendly presentations and updates to SUNY Orange apps. Fotolia: $255 per year |
| Consequences of this initiative not being funded | We will be extremely limited in our ability to diversify our social media program. We will have few stock photos at our disposal; we'll be unable to convert the College Viewbook, Accepted Students Brochure and other publications to contemporary interactive online presentations; and we'll be required to manually submit all social media postings rather than scheduling them in advance (which means we could miss out on maximizing the outreach on certain events, news and announcements). |
| Department Goals | Utilize social media to build connections to the College with various audiences, and augment College-wide communications, Expand digital marketing efforts to augment student recruitment and College awareness |
| Programs | |
| Locations | |
| Estimated Completion Date | 09/15/2017 |
| Will this initiative span multiple budget years? | No |
| Importance | High |
| Funding Source | Operating Budget |
| Created | 12/05/2016 10:59 am |
| Updated | 12/05/2016 11:02 am |
| Goal | How will the initiative support this institutional goal? |
|---|
| Action Step | Responsible Party | Order |
|---|
| Outcome | Order |
|---|
| Method | Description | Other Method | Responsible Party |
|---|
| INITIAL YEAR COST: | $1,211.80 |
|---|---|
| RECURRING COST: | $1,211.80 |
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| Subscriptions | $1211.80 / 1211.80 (1st year) |
|
|
| TOTAL: | $1,211.80 / $1,211.80 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
| Need | Cost (Initial/Recurring) | Supporting Departments | |
|---|---|---|---|
| TOTAL: | $0.00 / $0.00 | ||
This initiative is not ready for prioritization.
| Date | Department Name | Status | Cost to Date | Funding Source | |
|---|---|---|---|---|---|
| No results found. | |||||