Implement College APP product to assist with adult marketing & recruiting :: PIP System (SUNY Orange)

Implement College APP product to assist with adult marketing & recruiting Print All

Initiative Title	Implement College APP product to assist with adult marketing & recruiting
Submitted in Previous Year(s)	No
Critical Information, Notes, Justification, Rationale	Our admissions team would like to partner with our continuing education program to start promoting a non-credit to credit pathway. College APP will give us access to names of potential students in Orange County based on education, age, race & ethnicity to help us recruit
Consequences of this initiative not being funded	For this year, the VP for Workforce Development & Innovation was able to provide funding through a grant. However, we would like to make sure this continues to get funded for years to come.
Department Goals	Implement new technologies to enhance the prospective student experience
Programs
Locations	Main Campus
Estimated Completion Date	02/01/2024
Will this initiative span multiple budget years?	Yes
Importance	High
Funding Source	Request for Prioritization
Created	12/04/2023 12:09 pm
Updated	01/24/2024 3:28 pm

Institutional Goals

Goal	How will the initiative support this institutional goal?
STRATEGIC PLAN 2020-2025 Sustain and Invigorate Our Planned Future: Reimagine Human, Financial and Physical Resources Goal #3: Maximize and more efficiently use technologies and physical resources to enhance the student experience	Providing an opportunity for us reach out to markets that may not be aware of a SUNY Orange education

Action Steps

Action Step	Responsible Party	Order
Review product	Admissions	1

Expected Outcomes

Outcome	Order
Creation of a true non-credit to credit pathway for our students.	1

Assessment Methods

Method	Description	Other Method	Responsible Party
Institutional Data	Review both program and student data that is collected at the institutional level. Data can include program enrollment, retention, transfer, student GPA, etc.		Admissions/Continuing Education

Resources

INITIAL YEAR COST:	$10,800.00
RECURRING COST:	$10,800.00

Equipment

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Facility

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Supply

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Staffing

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Training

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Marketing

Need	Cost (Initial/Recurring)	Supporting Departments
TOTAL:	$0.00 / $0.00

Other

Need	Cost (Initial/Recurring)	Supporting Departments
Subscription to product	$10800.00 / 10800.00 (1st year)	Enrollment Mgt and Student Financial Services, AVP Office Admissions and Recruitment
TOTAL:	$10,800.00 / $10,800.00

Prioritization

Level 5 Level 5 Cabinet Middle States	Level 4 Level 4 PBIE Committee	Level 3 Level 3 Academic Affairs and Student Services, Provost, VP Office Administration and Finance, VP Office Board of Trustees Chief Diversity Officer Institutional Advancement, VP Office President, Office of Student Services, VP Office SUNY Orange Foundation Sustainability Workforce Development, Strategy & Innovation, VP Office	Level 2 Level 2 Alumni Relations and Special Events Athletics Business Math Science and Technology, AVP Office Business Office CAPE Career and Internship Services Communications Office Enrollment Mgt and Student Financial Services, AVP Office Facilities Food Tech Grants Health Professions, AVP Office Hudson Valley Educational Consortium Human Resources, AVP Office Information Technology, CIO Office Institutional Planning Assessment and Research Lab School Learning & Student Success, AVP Office Liberal Arts, AVP Office Marketing Newburgh Campus Phi Theta Kappa Security Student Engagement and Completion, AVP Office	Level 1 Level 1 Academic Advising Academic Support Middletown Academic Support Newburgh Academic Technology Accessibility Services Admissions and Recruitment Arts and Communication Behavioral Sciences Biology Bursar Business Capital Projects Center for Student Involvement Center for Teaching and Learning Clinical Laboratory Science Computer Science and Technology Criminal Justice Cultural Affairs Custodial and Grounds Dental Hygiene Deployment & Operations Diagnostic Imaging Education Educational Opportunities Program Educational Partnerships English Enrollment Support Services Environmental Health and Safety ESL CAPE Financial Aid Global Studies Governance Honors Program HVAC Information Services & Network Infrastructure Interdisciplinary Studies Liberty Partnership Program Library Mail and Copy Services Maintenance Mathematics Movement Science Nursing Occupational Therapy Payroll Physical Therapy Records and Registration Science Engineering and Architecture Student Services - Data Management Student Services Central Student Services Newburgh Campus Student Support Initiatives Testing Center TRiO Student Support Services Unused Wellness Center Work Force Development CAPE	Initiative Title	Department
	6	3	2	1 Notes View	Implement College APP product to assist with adult marketing & recruiting $10,800.00 / $10,800.00	Admissions and Recruitment

Prioritization Notes

Level 1

Level 1 (Admissions and Recruitment)

We are currently working on getting College APP through a grant for this year. However, we will need sustained funding to continue to use this product.

Assessment

Date	Department Name	Status	Cost to Date	Funding Source
No results found.