Institute funding for Student Ambassador Program



Initiative TitleInstitute funding for Student Ambassador Program
Submitted in Previous Year(s)2015
Critical Information, Notes, Justification, Rationale

These students are the first people prospective students have interactions with and can lead to very meaningful conversations and experiences for our applicants. Offering a paid Student Ambassador Program would give the Office of Admissions a more diverse number of ambassadors while also enabling us to reach prospective students on a more personalized method.

Consequences of this initiative not being funded

Our Student Ambassador program has a small number of students. With the overall work -load and work life balance, a lot of these students cannot afford to volunteer their time without compensation. Many of them pay for college on their own or support their families. Funding this position would give us a greater number of participants while helping the students financially.

Department GoalsIncrease collaboration with SUNY Orange students, outside agencies and educational organizations to help grow enrollment.
Programs
LocationsMain Campus, Newburgh Campus
Estimated Completion Date09/03/2018
Will this initiative span multiple budget years?Yes
ImportanceHigh
Funding SourceRequest for Prioritization
Created11/30/2017 8:29 pm
Updated01/23/2018 2:56 pm

Institutional Goals

Goal How will the initiative support this institutional goal?
Prospective students tend to gravitate more towards current students. The stories and information our Student Admission Ambassadors share with our prospective students resonates with these students and allows our applicants to build a connection to our institution.
If paid, we would be able to invite our Student Admission Ambassadors to recruitment events on and off campus including high school college fairs and panel presentations. In addition, I would like to institute a Student Admission Ambassador phone call yield campaign. This campaign would entail our ambassadors contacting our prospective students to let them know the next steps in the enrollment process.

Action Steps

Action Step Responsible Party Order
Work with HR & Payroll, once funding is approved, to set up the proper process for our students to get paid. Admissions, Human Resources & Payroll 1
Market program to campus community Admissions & Marketing (Marketing primarily for marketing materials and social media postings) 2
Interview and hire student admission ambassadors Admissions 3

Expected Outcomes

Outcome Order
Ambassadors would help with our Marketing and Recruitment efforts, thus helping increase our enrollment. 1

Assessment Methods

Method Description Other Method Responsible Party
Observations Information can be collected while observing “events” (including, sponsored activities, student {office staff} sessions, etc.) in the natural setting. Observation can provide information on student behaviors and attitudes. Admissions
Interviews The students (or other participants) are able during an interview to share their direct experiences, attitudes and beliefs. Interviews can be either structured or unstructured. Admissions
Institutional Data Review both program and student data that is collected at the institutional level. Data can include program enrollment, retention, transfer, student GPA, etc. Student Services & Admissions

Resources

INITIAL YEAR COST: $3,000.00
RECURRING COST: $3,000.00

Equipment

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Facility

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Supply

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Staffing

Need Cost (Initial/Recurring) Supporting Departments
6 positions - Each ambassador would get a stipend of $250 per semester for a total of $500 for the year. $3000.00 / 3000.00 (1st year)
  • Admissions and Recruitment
TOTAL: $3,000.00 / $3,000.00

Training

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Marketing

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Other

Need Cost (Initial/Recurring) Supporting Departments
TOTAL: $0.00 / $0.00

Prioritization

Level 5 Level 4 Level 3 Level 2 Level 1 Initiative Title Department



2
2
Institute funding for Student Ambassador Program
$3,000.00 / $3,000.00
Admissions and Recruitment

Prioritization Notes

Level 3 (Student Services, VP Office)

See combined Student Services initiative on Staffing - GB

Assessment

DateDepartment NameStatusCost to DateFunding Source 
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